Services

Strategy

We start with brand discovery to outline your business segments and services, goals and values, target audience demographic and mindset, competitive advantages, and the kind of impression we want to create in the marketplace. This information drives marketing strategy, messaging, and design decisions; it’s how we make good decisions about what we should and shouldn’t do, and what shape our efforts should take in order to have maximum effectiveness. 

Then we’ll analyze your current marketing and business development activities, budget, resources, branding guidelines, and growth objectives and create a marketing roadmap to get you where you need to go.

Creative

The visual expression of your brand, values, and offerings.

Brand: logo, color, look and feel.
Graphic design: print and digital sales and communication tools.
Brand management: Keeping your look consistent across all touchpoints, evolving the brand over time.
Tradeshows: Booths, sales materials, presentation decks, giveaway items.

Content Development

All the content you need to make an impression.

Web content: articles, FAQs, landing pages.
Keep in touch content: Newsletters, email campaigns, drip campaigns.
Sales materials: decks, one pagers, leave behinds.
Channel partner materials.
Investor communications.

Web Management

Often the primary connection between you and your community, websites deserve special attention.

Web strategy.
User journey.
Content.
Look and feel.
Landing pages.

Social

The right messages for the right channels to drive engagement and build thought leadership.

Strategic post creation and scheduling.
Engagement with partners and customers.
Campaign management.
Analytics and optimization.